Continuing our list of "
How to Buy Diamonds Online Safely", there are 6 steps in all that will keep you from making a good choice from a bad one...
2. Do they have a real store?
Can you actually visit the store or is it just a website presence? If the company is real and legit, normally they will have a real storefront that you can walk into and view the Diamonds. (Websites like Amazon would be an exception to this rule!) These stores are great because their online website only enhances their market. It opens them up to the whole wide World!
3. Is the Price too good to be true?
Common sense tells us that if the Diamond you're looking at is Thousands less than everyone else's price, then there's something seriously wrong with this picture. Ask yourself "Why would this Jeweler be trying to dump this Diamond?" If it's too good to be true, it usually is!
4. Is there a Certificate?
Does the loose Diamond come with a Diamond Certificate? And not just any Certificate, but one that comes from G.I.A.? If you really want the best guarantee of quality in the business, then only count on G.I.A. to certify your Diamond.
5. Is there a Viewing Policy?
Can you actually see the Diamond before purchasing? Good online Diamond Retailers will give you a chance to see the Diamond before buying. They'll send you a couple of Diamonds to look at and choose from. You can check them out, look at the certificates, microscope them, and return what you don't want. Usually you'll have to put up a sizeable deposit as collateral, but can you blame them? If they are trustworthy and honest, they won't mind you taking a closer look.
There's one more huge thing to consider when buying a Diamond online...
