You know it's the Holidays when you start seeing Jewelry Ads
scream:
Huge Door Buster Sales
Shop Black Friday Early - Doors open at 4 a.m. - The Biggest After-Thanksgiving Sale EVER! But the question is:
Are they Worth it?
I won't deny that the prices are great. You can save tons of money on them... But then again, you have to spend money as well!
So after looking at all the Jewelry Ads, viewing all the Titles, Descriptions, Pictures and Disclaimers of the Sales Ads, Fliers and Catalogs this Thanksgiving, I've come up with a list of items to watch out for. Things you may need to know before purchasing those great Holiday Bargain Deals. Door Busters? Maybe, as long as you are happy with these...
Disclaimer:
Some items include Single Cut Diamonds - Single Cuts are small Diamonds with only 17 or 18 Facets on them. They have less Sparkle and Brilliance than a normal Diamond. And if put side by side with a Full Cut (normal) Diamond, they aren't going to match!
Disclaimer:
Gems are Lab Created unless specified - Most of these Door Buster Gemstones ARE Lab Created (Made by Man). These Gemstones look similar in Color (Except Rubies tend to look Pinkish), but they all end up looking more like Glassy, Transparent, Colored Plastic to me. And they look way TOO Perfect! Gemstones with NO Inclusions in them tend to look fake! So if you want to buy Genuine Gemstones... Make sure you ask for them!
Disclaimer:
Gemstones are Heat Treated to Enhance Appearance AND Treatments are NOT Permanent! - So if you buy a Blue Stone Today, in a Year from now that Blue Stone could look Pale or Washed out! Yuck! Watch out for those Gems that WON'T last long! NOT Permanent is NOT a good sign!
Disclaimer:
Diamond Grades will vary - I laugh at this one, because they don't even list any Diamond Grades (Color or Clarity) in the Ads! What this really means, is that a Diamond Pendant you may buy could have I Clarity Diamonds in it, or it could have SI Clarity??? You just don't know. Plus, they probably wouldn't even be able to tell you! Scary! Always ask what the Color and Clarity is of the Diamonds you're buying! It's a must!
Disclaimer:
Carat Weights will vary by as much as .08 points (.07 points is average in the Jewelry industry to be up or down, but .08 points is pushing it). A lot of places could have up to .07 points variance, so don't be too alarmed. Just make sure you know what the Carat Weight is when you buy it. Try to buy the pieces that have the most Carat Weight (or at least what's shown in the Ad). Because if you're paying for .25 Carat Diamond Earrings and only getting .18 Carat Diamond Earrings, then you're NOT getting such a good deal after all!
The key is to read all the fine print. Understand the lingo and terminology. Jewelry is Cheap for a reason! Here are some other things to look out for when shopping this Holiday Season:
