Writing a good Jewelry Description is not as easy as it sounds. You'll find this out when you're trying to
sell your Jewelry on Ebay, or making fliers and ads to post it inside grocery stores.
Great Jewelry Descriptions will either make your sale, or break it!So how do you write a good description of your Jewelry so you can sell it? What's the secret to making it sound great? I'll tell you: Details & Adjectives! Lots of great Details and wonderful image provoking Adjectives! That my friend, is the goal today!
To write a good description, you must first learn as much as you can about your Jewelry. Say for example, you have a Ruby Ring that you want to sell. Listing it as a "Ruby Ring" does no good! In fact, it won't even get it noticed. Bland little descriptions will not sell a thing. You might as well not even try!
Here's what I recommend, take a visit to your local Jeweler and get some feedback and info from them. Pick their brains! You're going to need to learn all about the actual stones and Diamonds. What sizes are they? Carat Weights? Quality? What type of Metal is it? How much would an item like this normally sell for? Things like that will help give you the information needed to write a good description. (If not, ask them if they'd be so kind as to write out a description for you!) You'll need to get mm sizes of the Stones and Mounting as well. Detailed, Accurate Information will add to the Authenticity that your description deserves!
If you already have a Jewelry Appraisal (Or Certificate!) with your Jewelry, Great! Use it! Those normally contain enough information to sell your merchandise. Appraisals should give you the Quality of the Diamonds like Cut, Clarity, Color and Carat Weight. That is vital info for Diamonds! Sometimes they'll list it as CW, CTW, DW, DTW, TW, or TCW. (Carat Weight, Carat Total Weight, Diamond Weight, Diamond Total Weight, Total Weight, or Total Carat Weight.) Those basically are saying that the Carat Weight is either the Carat Weight of one stone, or all the stones put together as one!
And while you're there at the Jewelry Store, make sure you get your Jewelry Professionally cleaned and polished! This is a must! No one wants to buy dirty Rings! Clean them before you sell them.
Plus getting them cleaned and looking brand new again, will make them look bigger, brighter, and better in the photos you take of them. You'll need a great picture to post with your description in order to sell. Dirty ones look like crap! Dirty Jewelry will not sell!
Now finally we get to the Jewelry Descriptions. I've gathered together 10 pieces of Jewelry to use as examples for you. By reading the descriptions and looking at the rings and items, you'll get a much better feel for making a good description. A description is basically just describing the item from head to toe. Adding in great adjectives like, Beautiful, Stunning, Fabulous, Lustrous, Exquisite, Incredible and Awesome, will bring your Jewelry to life! It'll make them sound like a million bucks!
So here we go... Ten Pieces of Jewelry, Ten Examples and their Ten Pictures. Enjoy the Jewelry Descriptions!
1) Featuring one Ladies stunning Ruby and Diamond Ring. Mounting is Two-Tone, combining both 14kt Yellow Gold and White Gold in a
Custom Designed Band. Tension-Set in the center of the Mounting is a Beautiful Round Ruby! The Ruby is 2.00 Carats with MI Clarity (Medium Included) and Strong Vibrant Hues of Deep Rich Red Tones. Prong-set in the Mounting are also two Single-Cut Diamonds totaling .20 Carats Total Weight, SI Clarity, G-H Color. The Ruby is in mint condition with no chips or breaks in the girdle. The Ring is heavy but very comfortable to wear. Mounting weighs 4.5 Grams.
Replacement Value is $1795.00
2) Exquisite Ladies 14kt Yellow Gold Marquise Diamond Wedding Set. Containing One Marquise shaped Diamond, .73 Carats, with a Stunning Clarity of VVS! (Hard to find!) You won't be able to stop staring at it! Simply beautiful!
Breathtaking! The Color of the Diamond is very rare as well, being an E Color, which is Pure White! A must see! (A must buy!) Set into the Mounting are 16 Invisible-Set Princess Cut Diamonds Totaling 1.00 Carats Total Weight, VVS Clarity, E Color. Also contains a form-fitted Wedding Band that hugs the contours of the Ring with a Perfect Fit! Quality like this is rare. Grab it while you can! You're going to love it!
Replacement Value: $7995.00
3) You're going to love this Fabulous Ladies S-Link Style Diamond Tennis Bracelet. The Solid 14kt White Gold Bracelet has interlocking Links containing 38 Full Cut Diamonds. The Brilliant Diamonds are Prong-Set, 2.00 Carats Total Weight and have a wonderful Clarity of SI2-I1. The Diamond Color is H-I Color. (Which is Near Colorless!) The Clasp is a Sliding Tab Style Clasp (So it's easy to put on one handed!) and has a figure eight safety hook. (
So you won't lose it!) The Bracelet is durable and heavy and lays beautifully on the wrist. You'll love how it looks and love how it feels! (Won't snag your clothes!) Bracelet weight 7.2 Grams.
Replacement Value: $1995.00More Jewelry examples, like Gents Rings, Pendants and Solitaires! Read on...
