So you're wondering if you should sell your Jewelry, Diamonds and Gold on
Ebay? You want to! What's stopping you? I know, I know, you're nervous and don't know how to go about it.
Should you try and attempt it? I say YES!
Yes by all means. It's fun, it's exciting, it's addicting! Once you sell your first piece of Jewelry on Ebay, once you get that first taste, you'll be hooked! You'll absolutely love it. You'll want to run through the streets and scream "Ebay! Ebay! Ebay!"
Everybody wants to sell Jewelry on Ebay, even my Grandma. She may be old, but she smells money to be made. But then again, so do hundreds and thousands of other people with their used, beat up, left-over Jewelry. Some are 'Like New' Wink, Wink. Some are Broken or Chipped. Some are Antique, Lab Created, Gold Plated, and Hand Crafted! You name it! With so much Jewelry, where do you even begin? That's what I'm here to tell you...
You begin with research! No way around it. You may have tons of Jewelry to sell on Ebay, but knowing what's selling and what price it's selling for is, well, Priceless!
Start by looking and searching on Ebay for items similar to yours. That'll quickly tell you if it's worth it. If others are selling it, so can you. Keep in mind, just because it's listed, doesn't mean it's selling! And also, if it sells for $2.00, then forget it! (Unless it's only worth $2.00!) Go through each item you want to sell and see what others are getting for it. Weed out what looks like it will sell and what won't. No use wasting your time.
Then look at those pages of items that sold. Really look at them. Read their titles, sub-titles, and descriptions. See how they're worded and formatted. That'll give you a good idea on what works and what doesn't. Also note their starting bid. Do they offer any guarantees? Do they have lots of positive feedback?
Once you know what you'd like to list, then the next trick is to prepare it. Here's where you do your homework. You'll need to get those items professionally cleaned and polished so they look their best. Items that look brand new will sell better. (Unless it's Vintage. If it's Antique, leave it as is!) Make your Diamonds and Gemstones sparkle, it'll help them look awesome in the photos. Plus no one wants to purchase a dirty, scratched up ring!
And if the Jewelry is expensive, like a Diamond Engagement Ring, get it Appraised. It's worth the money. Plus it'll help you, because you're going to need as much information as possible to list it.
You'll need to list things like: Does it have an Appraisal? Is it Certified? What's the Diamond Weight? What's the Color, Clarity and Carat Weight? What's the Finish? (Polished, Brushed, Hammered?) What's the Ring Size? What's the Length of the Chain? What's the Gram Weight? What's the Metal? (List the Stamp inside the Ring. i.e. 925, 950, 10kt, 14kt, GF, SS, Plat.) What's the MM size? i.e. "The Gold band is 8mm wide!" Buyers will want to know this stuff. Be prepared!
Last but not least... What's the Condition? This is a very important step. Here's where you'll have to bite the bullet and fess up. List everything you can. Inform the Shoppers of any Flaws or Concerns. Things like: 'The Sapphire Stone has a Small Chip in the Side.' 'A Prong is Bent.' 'A Diamond is Missing.' Be truthful. I wouldn't harp on the flaws... you really want to push it's assets, but just state them and move on. 'The Watch has a Busted Crown.' 'The Earring has a bent Post.' 'The Rings are Soldered Together!'
You'll also need to list the Appraisal Price or Regular Retail Price. People will need to know what it's worth before they bid. And don't exaggerate on what it's worth. If it sounds too high, people won't bid.
The more details you give up front, the less questions you'll have to answer during the auction later.
A word of advice: Don't mislead the customer. Don't act like you don't know the stone is chipped. Loupe things with a Jeweler's Loupe. Know what you're selling. Just because you didn't mention it, doesn't mean the customer won't see it. It's stupid and it's fraud!
Look at the item well. Don't say it has a slight crack in it, when it's busted in half. You'll only end up getting negative feedback, more than likely banned from Ebay, and still have to return the item for a full refund! It's not worth it. Play fair!
Now that you took the time to get all your eggs in line, it's almost time to list it. You have one more big step left before you go to Ebay. And that's...
