{"id":1619,"date":"2008-02-18T08:58:32","date_gmt":"2008-02-18T13:58:32","guid":{"rendered":"http:\/\/www.jewelry-secrets.com\/Blog\/?p=1619"},"modified":"2018-09-27T18:03:27","modified_gmt":"2018-09-27T22:03:27","slug":"is-platinum-really-worth-the-price","status":"publish","type":"post","link":"https:\/\/www.jewelry-secrets.com\/Blog\/is-platinum-really-worth-the-price\/","title":{"rendered":"IS PLATINUM REALLY WORTH THE PRICE?"},"content":{"rendered":"<div class=\"blog-image\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.jewelry-secrets.com\/Blog\/wp-content\/uploads\/2015\/05\/Is-Platinum-Worth-It.gif\" alt=\"Is Expensive Platinum Worth the Price?\" title=\"Is Expensive Platinum Worth the Price?\" width=\"200\" height=\"200\" class=\"alignright size-full wp-image-1620\" \/><\/div>\n<p><strong>Why is platinum so expensive <\/strong>and why would one consider purchasing it over other white metals like; white gold, titanium, sterling silver, palladium, tungsten, steel?<\/p>\n<p>\nIt&#8217;s a good question and one definitely worth an answer, especially when you consider that all those other white metals are much cheaper and give similar looks!<\/p>\n<p><h2>Let&#8217;s dive in&#8230;<\/h2>\n<p>\nThere are lots of white metals on the market, plenty for people to choose from. But out of all of them, platinum is the most sought after and <strong>the most expensive<\/strong>.<\/p>\n<p>\nIn fact platinum could cost you <strong>4 times or more<\/strong> for that lovely precious metal. <strong>But is it really worth it?<\/strong> <\/p>\n<p><h2>Platinum is pure:<\/h2>\n<p>\nPlatinum is <strong>95-99% pure<\/strong> (the remaining 5 percentage is usually other platinum groups as well). Unlike the next most popular white metal; <strong>white gold<\/strong>. White gold is really yellow gold with some other white alloys added to the mix to make it look white. White gold was actually made as <strong>a substitute for platinum<\/strong>, because platinum was scarce during <strong>WWII<\/strong>.<\/p>\n<p>\nIn the last 10 years, <strong>platinum has made a huge comeback<\/strong>.<\/p>\n<p>\nAnd, as a matter of fact, all white metals are doing very well right now.<\/p>\n<p><h2>Platinum doesn&#8217;t tarnish:<\/h2>\n<p>\nThe great thing about platinum is that <strong>it will never tarnish or turn colors<\/strong>. That in itself is one of the huge benefits to platinum. <strong>It won&#8217;t fade, or turn yellow like white gold will<\/strong>. Plus, it won&#8217;t ever need rhodium plated like white gold either.<\/p>\n<p>\n<strong>Platinum will look like platinum forever.<\/strong><\/p>\n<p><h2>Platinum is strong:<\/h2>\n<p>\nPlus, platinum is <strong>4 times stronger<\/strong> than white gold.<\/p>\n<p>\nThat means it&#8217;s 4 times less likely to scratch, dent or bend like gold will.<\/p>\n<p>\nPlatinum is used in jewelry because of its durability and ability to last a lifetime. Plus the fact that putting your gemstones and diamonds in a platinum mounting prevents the mounting from <strong>adding color to your stones<\/strong>.<\/p>\n<p>\nYellow gold is known for adding <strong>ugly yellow hues to diamonds<\/strong>, and white gold tarnishes and turns yellow&#8230; <strong>Platinum won&#8217;t do that<\/strong>. Yellow or tarnished mountings just don&#8217;t do diamonds any justice.<\/p>\n<p><h2>So why has platinum made such a huge comeback? <\/h2>\n<p>\nPlatinum has made such a huge comeback over the last couple years because of the latest trends and styles.<\/p>\n<p>\n<strong>Platinum is no longer boring and simple.<\/strong><\/p>\n<p>\nInstead, designers are coming out with beautiful <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.jamesallen.com\/engagement-rings\/pave\/?a_aid=JSDG\">pave set mountings<\/a> that give a new twist to antique styles with glistening diamonds (see picture).<\/p>\n<p><h2>Go take a look&#8230;<\/h2>\n<p>\nIf you haven&#8217;t been diamond ring shopping lately, then I advise you to get out and look at all the <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.jamesallen.com\/engagement-rings\/platinum\/?a_aid=JSDG\">beautiful elegant platinum settings<\/a>. The rings are simply stunning works of art and they are a sheer joy to look at.<\/p>\n<p>\nPlatinum designers make <strong>intricate lattice work<\/strong>, full of sharp details. Bead-set diamonds enhance the bands and will make you fall in love with platinum again and again.<\/p>\n<p>\nAs soon as you start looking at the settings, as soon as you feel the weight of the rings and see the diamonds sparkling in the white mountings, you&#8217;ll know&#8230; You&#8217;ll know that <strong>platinum is king again!<\/strong><\/p>\n<p><h2>Platinum is the way to go.<\/h2>\n<p>\n<strong>And here&#8217;s a big bonus:<\/strong> You don&#8217;t ever have to worry about allergies with platinum!<\/p>\n<p>\nThat&#8217;s because <strong>platinum is pure<\/strong>. A lot of people are allergic to 14kt gold. But in reality, it&#8217;s usually not the gold they are allergic too, it&#8217;s the alloys gold is mixed with. Since platinum is not mixed with anything, you won&#8217;t ever have to worry about being allergic to it.<\/p>\n<p>\nTo date, I&#8217;ve never met anyone who&#8217;s been allergic to platinum.<\/p>\n<p><h2>No tarnishing or plating:<\/h2>\n<p>\nPlatinum is solid, durable and built to last. You&#8217;ll never have to get it <strong>rhodium plated<\/strong> like you do with white gold. It&#8217;ll never tarnish, fade and it&#8217;ll always stay white.<\/p>\n<p>\nPutting your diamonds in a platinum mounting assures you that your rings will be loved and cherished and handed down from generation to generation.<\/p>\n<p>\nYou&#8217;ll spend <strong>less money in repairs<\/strong> when you have a platinum mounting, because your prongs won&#8217;t wear down so quickly. You won&#8217;t have to have it rhodium plated. You won&#8217;t have to have it polished as often as gold, because it doesn&#8217;t scratch as easily.<\/p>\n<p>\nPlatinum is also <strong>more secure<\/strong> in holding in your gemstones and diamonds.<\/p>\n<p><h2>So is precious platinum worth 4 times the price?<\/h2>\n<p>\n<strong>Yes!<\/strong><\/p>\n<p>\n4 times more durable, pure, white, and more peace of mind. :)<\/p>\n<p>\n<a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.jamesallen.com\/engagement-rings\/platinum\/?a_aid=JSDG\">Take a peek at these beautiful platinum settings HERE!<\/a><\/p>\n<p>\n<strong>Cheers! :)<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>Why is platinum so expensive and why would one consider purchasing it over other white metals like; white gold, titanium, sterling silver, palladium, tungsten, steel? It&#8217;s a good question and one definitely worth an answer, <a class=\"mh-excerpt-more\" href=\"https:\/\/www.jewelry-secrets.com\/Blog\/is-platinum-really-worth-the-price\/\" title=\"IS PLATINUM REALLY WORTH THE PRICE?\">[Read More&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":2,"featured_media":1620,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10,13],"tags":[],"class_list":["post-1619","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-engagement","category-metals"],"_links":{"self":[{"href":"https:\/\/www.jewelry-secrets.com\/Blog\/wp-json\/wp\/v2\/posts\/1619"}],"collection":[{"href":"https:\/\/www.jewelry-secrets.com\/Blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.jewelry-secrets.com\/Blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.jewelry-secrets.com\/Blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.jewelry-secrets.com\/Blog\/wp-json\/wp\/v2\/comments?post=1619"}],"version-history":[{"count":0,"href":"https:\/\/www.jewelry-secrets.com\/Blog\/wp-json\/wp\/v2\/posts\/1619\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.jewelry-secrets.com\/Blog\/wp-json\/wp\/v2\/media\/1620"}],"wp:attachment":[{"href":"https:\/\/www.jewelry-secrets.com\/Blog\/wp-json\/wp\/v2\/media?parent=1619"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.jewelry-secrets.com\/Blog\/wp-json\/wp\/v2\/categories?post=1619"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.jewelry-secrets.com\/Blog\/wp-json\/wp\/v2\/tags?post=1619"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}