{"id":26260,"date":"2018-11-14T09:14:50","date_gmt":"2018-11-14T14:14:50","guid":{"rendered":"https:\/\/www.jewelry-secrets.com\/Blog\/?p=26260"},"modified":"2018-11-14T09:16:34","modified_gmt":"2018-11-14T14:16:34","slug":"what-diamonds-are-people-buying","status":"publish","type":"post","link":"https:\/\/www.jewelry-secrets.com\/Blog\/what-diamonds-are-people-buying\/","title":{"rendered":"WHAT DIAMONDS ARE PEOPLE BUYING?"},"content":{"rendered":"<div class=\"blog-image\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.jewelry-secrets.com\/Blog\/wp-content\/uploads\/2018\/11\/What-Diamonds-Are-People-Buying.gif\" alt=\"What Diamonds Are People Buying\" title=\"What Diamonds Are People Buying\" width=\"200\" height=\"200\" class=\"alignright size-full wp-image-26262\" \/><\/div>\n<h2>Confused?<\/h2>\n<p>\nLooking for a diamond, but <strong>don&#8217;t know what to buy?<\/strong><\/p>\n<p>\nLet other purchases guide you&#8230;<\/p>\n<p>\nKnowing what <strong>size<\/strong>, quality, <strong>shape<\/strong>, and price of diamonds that other people are buying (and the mounting they choose), can help you decide on <strong>the perfect ring for you<\/strong>.<\/p>\n<p><h2>Point you in the right direction<\/h2>\n<p>\n<strong>James Allen makes it easy<\/strong>. They have <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.jamesallen.com\/diamond-rings\/diamond-engagement-rings\/?a_aid=JSDG\">a page on their website<\/a> featuring <strong>recently sold rings<\/strong> (to give people inspiration and ideas). It shows you the exact diamonds, color, clarity, cut, everything, that people have purchased <strong>right now<\/strong>&#8230; And you can even <strong>design a ring similar<\/strong> to it if you like. It&#8217;s cool and convenient.<\/p>\n<p><h2>Take a peek:<\/h2>\n<p>\n<a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.jamesallen.com\/diamond-rings\/diamond-engagement-rings\/?a_aid=JSDG\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.jewelry-secrets.com\/Blog\/wp-content\/uploads\/2018\/11\/What-Diamonds-Are-People-Buying.jpg\" alt=\"What Diamonds Are People Buying\" title=\"What Diamonds Are People Buying\" width=\"640\" height=\"989\" class=\"alignnone size-full wp-image-26263\" srcset=\"https:\/\/www.jewelry-secrets.com\/Blog\/wp-content\/uploads\/2018\/11\/What-Diamonds-Are-People-Buying.jpg 640w, https:\/\/www.jewelry-secrets.com\/Blog\/wp-content\/uploads\/2018\/11\/What-Diamonds-Are-People-Buying-65x100.jpg 65w, https:\/\/www.jewelry-secrets.com\/Blog\/wp-content\/uploads\/2018\/11\/What-Diamonds-Are-People-Buying-194x300.jpg 194w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p>But what&#8217;s even <strong>more fascinating<\/strong> is listing and comparing all of these details. You can pinpoint exactly what <strong>the top quality<\/strong> is (talking center stones only), and what&#8217;s popular.<\/p>\n<p>\n<strong>So let&#8217;s do that&#8230;<\/strong><\/p>\n<p><h2>The latest 20 diamonds sold are:<\/h2>\n<p>\n(latest 20 at the time of this post)<\/p>\n<p>\n<strong><\/p>\n<ol>\n<li>.90 Round, VS2 Clarity, I Color, Excellent Cut<\/li>\n<li>.70 Oval, SI1 Clarity, F Color, Good Cut<\/li>\n<li>.70 Round, IF Clarity, H Color, Excellent Cut<\/li>\n<li>.91 Emerald, VVS2 Clarity, E Color, Good Cut<\/li>\n<li>.80 Round, VVS2 Clarity, E Color, Very Good Cut<\/li>\n<li>.91 Round, SI1 Clarity, I Color, Very Good Cut<\/li>\n<li>.90 Round, SI1 Clarity, H Color, Excellent Cut<\/li>\n<li>1.01 Oval, SI1 Clarity, H Color, Good Cut<\/li>\n<li>.90 Round, VS1 Clarity, J Color, Excellent Cut<\/li>\n<li>.90 Round, VS1 Clarity, E Color, Very Good Cut<\/li>\n<li>1.01 Cushion, VS1 Clarity, E Color, Very Good Cut<\/li>\n<li>1.00 Princess, VS1 Clarity, I Color, Good Cut<\/li>\n<li>.90 Round, SI1 Clarity, H Color, Excellent Cut<\/li>\n<li>1.00 Round, VVS2 Clarity, J Color, Excellent Cut<\/li>\n<li>.90 Round, VS2 Clarity, I Color, Excellent Cut<\/li>\n<li>.80 Round, VS2 Clarity, I Color, Excellent Cut<\/li>\n<li>1.00 Princess, SI1 Clarity, E Color, Very Good Cut<\/li>\n<li>.85 Princess, VVS2 Clarity, E Color, Good Cut<\/li>\n<li>1.02 Princess, VVS2 Clarity, E Color, Good Cut<\/li>\n<li>1.00 Round, VVS2 Clarity, K Color, Excellent Cut<\/li>\n<\/ol>\n<p><\/strong><\/p>\n<p><h2>Now let&#8217;s compare diamonds to learn more:<\/h2>\n<p>\n<strong>Creating a chart for myself<\/strong>, I went through and listed all of the diamond qualities (starting with color), and then averaged them out. <\/p>\n<p><h2>The most popular color was E<\/h2>\n<p>\n<strong>E color is pure white<\/strong> and exhibits zero color whatsoever in the diamond. It&#8217;s <strong>ultra-white<\/strong>, and <strong>ultra-bright<\/strong> (my favorite color handsdown). <\/p>\n<p>\n<strong>After E, came H<\/strong>. H is at the top half of the Near Colorless color range. It&#8217;s considered a &#8220;<strong>fine white<\/strong>&#8221; diamond, and will still face up white (not yellow, or off yellow). <\/p>\n<p><h2>The leading clarity was SI1<\/h2>\n<p>\n<strong>SI1 is the most popular clarity<\/strong> because all of the inclusions are <strong>invisible<\/strong> to the eye (unless you magnify the diamond). It&#8217;s <strong>eye-clean<\/strong> and faces up beautifully.<\/p>\n<p>\nAfter SI1, the next most popular clarities were higher up the chart; <strong>VS1, VS2 and VVS2 <\/strong>(all top notch diamonds).<\/p>\n<p><h2>The average cut was excellent<\/h2>\n<p>\nAlmost all of the diamonds shown above have &#8220;<strong>excellent<\/strong>&#8221; cut grades. Excellent is <strong>the best there is<\/strong> (using <strong>GIA<\/strong>&#8216;s grading system), and will give you outstanding brilliance, fire, and scintillation (<strong>more sparkle than any other cut<\/strong>). It really is the only cut I would recommend buying. The visual difference alone <strong>will blow you away!<\/strong> It&#8217;s night and day.<\/p>\n<p><h2>The average carat weight was .90 CT<\/h2>\n<p>\nThis carat weight is wonderful. <strong>It&#8217;s a light-carat<\/strong> (just a tad smaller than a full carat &#8211; <strong>which helps keep the cost down<\/strong>). 90 points looks large, looks like a carat, but can actually <strong>save you thousands<\/strong> on your purchase.<\/p>\n<p><h2>So let&#8217;s look at the price&#8230;<\/h2>\n<p>\n<strong>The average price<\/strong> (adding everything up and dividing it by 20), came out to be:<\/p>\n<p><h2>$4,380<\/h2>\n<p>\nIt&#8217;s <strong>a perfect price range<\/strong> for an engagement ring, and it gets you a great looking ring with a huge carat weight. Compare these prices to what you <strong>find in mall stores<\/strong> and you&#8217;ll see. <strong>There is no comparison<\/strong>.<\/p>\n<p><h2>What we also learned was this:<\/h2>\n<p>\nWhen people shop for <strong>loose diamonds<\/strong>, they are <strong>looking for quality<\/strong>. The shape of the stone varied a little, but <strong>the round brilliant cut diamond<\/strong> came out on top (second is the <strong>princess cut<\/strong>).<\/p>\n<p>\nSo putting all of this information together, <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.jamesallen.com\/loose-diamonds\/all-diamonds\/?Color=E&#038;Cut=Ideal,TrueHearts&#038;Clarity=SI1&#038;CaratFrom=0.9&#038;Lab=GIA?a_aid=JSDG\">this is the most popular diamond sold today<\/a>:<\/p>\n<table>\n<tr>\n<td style=\"background-color:#87c1fc\" valign=\"top\"><strong>CARAT WEIGHT, CLARITY, COLOR, CUT<\/strong><\/td>\n<td style=\"background-color:#87c1fc\" valign=\"top\"><strong>PRICE<\/strong><\/td>\n<td style=\"background-color:#87c1fc\" valign=\"top\"><strong>VIEW<\/strong><\/td>\n<\/tr>\n<tr>\n<td style=\"background-color:#FFFFFF\" valign=\"top\"><strong>.90 CT, SI1, E, EXCELLENT<\/strong><\/td>\n<td style=\"background-color:#FFFFFF\" valign=\"top\"><strong>AVG: $4,400<\/strong><\/td>\n<td style=\"background-color:#FFFFFF\" valign=\"top\"><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.jamesallen.com\/loose-diamonds\/all-diamonds\/?Color=E&#038;Cut=Ideal,TrueHearts&#038;Clarity=SI1&#038;CaratFrom=0.9&#038;Lab=GIA?a_aid=JSDG\">VIEW<\/a><\/td>\n<\/tr>\n<\/table>\n<p>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.jewelry-secrets.com\/Blog\/wp-content\/uploads\/2018\/11\/Most-Popular-Diamond-Quality-Sold.jpg\" alt=\"Most Popular Diamond Quality Sold\" title=\"Most Popular Diamond Quality Sold\" width=\"640\" height=\"989\" class=\"alignnone size-full wp-image-26261\" srcset=\"https:\/\/www.jewelry-secrets.com\/Blog\/wp-content\/uploads\/2018\/11\/Most-Popular-Diamond-Quality-Sold.jpg 640w, https:\/\/www.jewelry-secrets.com\/Blog\/wp-content\/uploads\/2018\/11\/Most-Popular-Diamond-Quality-Sold-65x100.jpg 65w, https:\/\/www.jewelry-secrets.com\/Blog\/wp-content\/uploads\/2018\/11\/Most-Popular-Diamond-Quality-Sold-194x300.jpg 194w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>\nSo knowing what sells, and what other people pick, can help you decide on <strong>the right diamond to buy<\/strong>.<\/p>\n<p>\n<a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.jamesallen.com\/loose-diamonds\/all-diamonds\/?Color=E&#038;Cut=Ideal,TrueHearts&#038;Clarity=SI1&#038;CaratFrom=0.9&#038;Lab=GIA?a_aid=JSDG\">See all the 90 point, SI1 clarity, E color, Excellent cut round diamonds HERE at James Allen<\/a> (<strong>the lowest prices online<\/strong>).<\/p>\n<p>\n<strong>Cheers! :)<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>Confused? Looking for a diamond, but don&#8217;t know what to buy? Let other purchases guide you&#8230; Knowing what size, quality, shape, and price of diamonds that other people are buying (and the mounting they choose), <a class=\"mh-excerpt-more\" href=\"https:\/\/www.jewelry-secrets.com\/Blog\/what-diamonds-are-people-buying\/\" title=\"WHAT DIAMONDS ARE PEOPLE BUYING?\">[Read More&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":2,"featured_media":26262,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8,9,7,6,5,29,3,10,20],"tags":[],"class_list":["post-26260","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-carat-weight","category-certification","category-clarity","category-color","category-cut","category-diamond-guide","category-diamonds","category-engagement","category-loose-diamonds"],"_links":{"self":[{"href":"https:\/\/www.jewelry-secrets.com\/Blog\/wp-json\/wp\/v2\/posts\/26260"}],"collection":[{"href":"https:\/\/www.jewelry-secrets.com\/Blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.jewelry-secrets.com\/Blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.jewelry-secrets.com\/Blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.jewelry-secrets.com\/Blog\/wp-json\/wp\/v2\/comments?post=26260"}],"version-history":[{"count":0,"href":"https:\/\/www.jewelry-secrets.com\/Blog\/wp-json\/wp\/v2\/posts\/26260\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.jewelry-secrets.com\/Blog\/wp-json\/wp\/v2\/media\/26262"}],"wp:attachment":[{"href":"https:\/\/www.jewelry-secrets.com\/Blog\/wp-json\/wp\/v2\/media?parent=26260"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.jewelry-secrets.com\/Blog\/wp-json\/wp\/v2\/categories?post=26260"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.jewelry-secrets.com\/Blog\/wp-json\/wp\/v2\/tags?post=26260"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}