GREAT ARTICLES ABOUT DIAMOND CUT
Let’s talk About cut. The cut of a diamond is so crucial to the overall beauty of a diamond. In fact, it’s the most important. Cut is vital. It makes a huge impact on brilliance, [Read More…]
Diamond Guide
THE 1ST THING YOU SHOULD KNOW ABOUT DIAMONDS
The first thing you should know about diamonds may be surprising. It’s not the quality. It’s not the 4C’s, cut, color, clarity and carat weight. It’s not even the certification or price. It’s this fact: [Read More…]
IS YOUR JEWELRY SALESPERSON CONFIDENT?
Confident or NO? How confident is your jewelry salesperson? Think about the last time you went to a jewelry store. Think about the interaction you had with the salesperson. Were they confident? Did they know [Read More…]
YOU BOYFRIEND BOUGHT YOU A BAD DIAMOND?
He bought you WHAT? Did your boyfriend buy you a bad looking diamond? I feel sorry for you. I do. But I see it all the time… Girls will come into the jewelry store and [Read More…]
THE BIGGEST DIAMOND FOR $1,000
Have a grand? Want a big diamond? Well, you’re in luck, because I have found the biggest diamond you can get for $1,000. My first stop was Kay Jewelers, one of the biggest retail nationwide [Read More…]
GREAT ARTICLES ABOUT DIAMOND COLOR
Good color or bad? When it comes to diamonds, color is one of the most popular terms discussed (color and clarity are the top two). It seems like everyone wants to know if a particular [Read More…]
GUYS CAN’T KEEP THE RING A SECRET
It’s true… Guys can’t keep it a secret. I don’t know why this is, but once they buy a diamond engagement ring, it’s only a matter of time before they give it to her. I’ve [Read More…]
THE PERFECT ENGAGEMENT RING DIAMOND
Perfect? Okay, it’s not a “perfect” diamond, as in the best category in every field… But it is perfect to me. And what makes it perfect to me, is the quality you get for the [Read More…]
DIAMOND CLARITY POSTS
Popular clarity When it comes to diamonds, clarity is the most searched term there is. It seems like everyone wants to know if a particular diamond clarity is good or bad. When in reality… Clarity [Read More…]
THE BEST TIME OF DAY TO BUY DIAMONDS?
Many people don’t realize this, but the time of day that you decide to buy a diamond, really can affect your whole diamond buying experience. Time of day matters. Choosing the right time of day [Read More…]
HOW TO SAVE MONEY ON DIAMONDS
The most sure-fire way to save money when buying diamonds is easy… You ask for it! I know this sounds silly and seems like common sense, but it’s the truth. If you ask for a [Read More…]
BUYING A CZ ENGAGEMENT RING?
True story: A couple comes into the jewelry store to get her engagement ring sized while they wait. She’s happy and smiling. He’s happy and smiling. Everybody’s happy… Too bad it didn’t stay like that. [Read More…]