You always see rings listed online and in jewelry catalogs as “semi-mounts“. What exactly does this mean? “Semi-mounts” are a name given towards a mounting that’s only semi-completed. It’s not fully finished. It’s missing the [Read More…]
Jewelry stores are intimidating. So much so that it makes me feel sorry for people. Everything about jewelers is intimidating. From the second you walk into a store to the minute you leave, you’re in [Read More…]
Hands down, it’s RED! Red diamonds are so rare in nature, finding any is difficult (in fact, at the time of this writing, James Allen has zero in stock, and they carry thousands of fancy [Read More…]
Many people don’t realize this, but the time of day that you decide to buy a diamond, really can affect your whole diamond buying experience. Time of day matters. Choosing the right time of day [Read More…]
There are so many gift giving opportunities each year: Holidays, birthdays, anniversaries. Not to mention, weddings, baby showers, graduations, promotions, celebrations and births. With all these gifts to give, what gift works the best? Jewelry! [Read More…]
Colors of white: Walk into any paint store and look at all the different colors of white. There’s ultra-white, mint-white, white-orchid, waterfall-mist, eggshell-white… The point is, there are literally hundreds of different shades of white. [Read More…]
How important is diamond clarity? Should you worry about clarity? Well, on a scale of 1-10 (10 being the best), I would give clarity a rating of 4. Only a 4? Surprised? Don’t be. The [Read More…]
Rant/ I’ll never understand this. Saturday is watch battery day! Saturday is the day that every person in the city decides to come into the jewelry store and get their watch battery changed. It never [Read More…]
The most sure-fire way to save money when buying diamonds is easy… You ask for it! I know this sounds silly and seems like common sense, but it’s the truth. If you ask for a [Read More…]
True story: A couple comes into the jewelry store to get her engagement ring sized while they wait. She’s happy and smiling. He’s happy and smiling. Everybody’s happy… Too bad it didn’t stay like that. [Read More…]