MY #1 PIECE OF ADVICE
A friend of mine asked me a question the other day that really made me think hard. She Asked: “If you could give guys 1 piece of advice on buying a diamond, what would that [Read More…]
Certification
ENHANCED DIAMONDS ARE BAD?
It used to be that an “enhanced” diamond was not widely accepted in the jewelry industry. For enhanced means that jewelers are altering the natural diamond to make it appear better than it really is. [Read More…]
GIA IS NOT GIA CERTIFIED!
Here’s something you shouldn’t get confused: GIA is NOT GIA Certified! What? They both sound the same, but aren’t. GIA is the Gemological Institute of America. They devised the 4C’s. They grade diamonds and give [Read More…]
6 CARATS OF SHEER BEAUTY
This Diamond is one of the BEST Diamonds I have EVER seen in my life… It’s about as PERFECT as you can get! I’m actually Surprised that a Diamond like this Exists. It’s so Excellent [Read More…]
HIGH QUALITY DIAMONDS ARE BAD!
I always Advise Buying High Quality Diamonds (Like this Superior .96 Carat, IF, D Diamond at James Allen)… It’s hard not to Push Quality after being in the Business for over 27 Years… But You [Read More…]
THAT’LL COST ANOTHER GRAND!
Want to move up in Quality? Expect to Spend Some Money! GOOD MONEY! For just about every Jump up in one of the 4C’s, will Cost you a Grand! Go from “Good” Cut, to an [Read More…]
EXACT STONES – DIFFERENT PRICES?
Well, this is Interesting! When you’re Comparing Diamonds with Different Jewelers, there’s Bound to be Slight Differences in Prices. And if you then Compare those Prices to Online Stores (like James Allen), usually the Online [Read More…]
EVERYONE SKIPS FLUORESCENCE
It’s Amazing to me that most Stores, Websites, Sales Representatives, and Customers Skip such an Important Topic as Fluorescence. What? WHO? Exactly! Diamond Fluorescence is a Term that people hear of, but usually Ignore… It’s [Read More…]
CAN YOU SEE A $5,000 DIFFERENCE?
Got an Extra $5,000? We had a Customer in the other day, who was comparing Diamonds and Shopping for an Engagement Ring. He had gone to Jareds, and was looking at a 1.25 Carat, SI2 [Read More…]
100% FULL DIAMOND UPGRADE???
You know how Stores always say “We Give you 100% Upgrade Value on your Diamond?“ It’s Pretty Common Place for Jewelry Stores! Just about every Jeweler across the Country does this, and usually it’s when [Read More…]
BLUE NILE VS JAMES ALLEN
In my eyes, there are only TWO places to buy loose certified diamonds online: Blue Nile and James Allen Both companies were founded in the late 1990’s (98 & 99), and both offer comparable services, [Read More…]
THIS IS NOT AN I3 DIAMOND!
I 3??? I’m looking on the Kay Jeweler’s Website the other day, and I see a 3/4 Carat Round Diamond Solitaire for Sale $1,699 (They have now Lowered the Price down to $1,529.10). The Picture [Read More…]