SI2 CLARITY DIAMONDS
What are SI2 Clarity Diamonds? Is SI2 clarity a good clarity or a bad clarity? In other words, should you buy SI2 diamonds? These are the questions we’ll look at and we’ll also see why [Read More…]
Diamonds
LAB GROWN DIAMONDS VS NATURAL DIAMONDS
Lab-grown diamonds are here. Actually, they’ve been around forever, but for once, they’re no longer taking a backseat. Mainstream jewelers all across the country have huge marketing campaigns, entire website’s full of merchandise, and inventory [Read More…]
FREE DIAMONDS WORD SEARCH PUZZLE
Help! We’ve lost our diamonds. Below is a unique crossword puzzle containing 70 words all of which are one word “DIAMONDS“. DIAMONDS are hidden in the puzzle, forwards, backwards, up, down, and diagonal. Circle the [Read More…]
WHAT’S THE DIFFERENCE BETWEEN INCLUSIONS AND BLEMISHES?
You always hear the terms ‘inclusions‘ and ‘blemishes‘ when talking about clarity. What are they? What’s the difference? The difference is where they reside. You see, inclusions are internal; flaws inside of the diamond (like [Read More…]
HOW TO BUY THE BEST MAN-MADE DIAMOND ENGAGEMENT RING
Introduction: When it comes to purchasing an engagement ring, man-made diamonds have become increasingly popular due to their ethical and eco-friendly nature, as well as their affordability and quality. However, navigating the world of man-made [Read More…]
CERTIFIED WHEN? WHY THE DATE MATTERS…
“Always buy a certified diamond!” That’s what everyone tells you. It’s good advice… But what they don’t tell you is this: Check the date, as well. Because the date is much more important than you [Read More…]
THIS IS NOT CUT
Everyone is so hung up on color and clarity… “It must be VS!” “You need G color or higher!“ “It has to be certified!“ But very little time, thought or effort is put into “cut“. [Read More…]
ARE DIAMONDS WITH EXTRA FACETS BETTER?
What’s up with the jewelers that sell diamonds that are “supposed” to be better than regular diamonds? They claim their diamonds have more sparkle, more fire, and more life in them. These are diamonds with [Read More…]
MAGIC CARAT WEIGHT SIZES
MAGIC? Yes, as in the price magically jumps once you hit those milestone carat weights… But first… What are milestone carat weights? Main weights, or popular weights, are the standards that make understanding weights easy. [Read More…]
“THAT’S NOT MY DIAMOND!”
Hold up… You’d be amazed at how many times a year jewelers hear customer’s say: “That’s not my diamond!” At least a couple of times, for sure. It usually happens after the jeweler cleans their [Read More…]
DO CERTIFIED DIAMONDS LOOK BETTER?
Story: (You’ll like this one!) A customer is telling me about her visit to another jeweler. She says the salesperson showed her certified diamonds. Great! She said the diamond looked “wonderful“. Then she says the [Read More…]
DIAMOND ENGAGEMENT RING SHOPPING GUIDE
Consider this… Before you go shopping for a diamond, before you go looking for the perfect engagement ring for her, there are a few things that you might want to consider… I call them shopping [Read More…]