PICKING THE RIGHT JEWELER
Going from store to store? Trying to decide where to buy “the ring”? Trying to figure out which company is best, with the best deals??? Which one is the right one for you? Well, there [Read More…]
Diamonds
CRACKED, CHIPPED OR BROKEN DIAMOND?
People are always concerned about their diamonds. They are in fear that they’ve cracked the stone, or that a jeweler sold them a cracked diamond, or even chipped the stone during the mounting process! Let [Read More…]
WHICH DIAMOND WOULD YOU CHOOSE?
Let’s play a game… I’ll show you two diamonds… Both almost exactly the same:. .92 Carat Round Brilliant Excellent Cut Excellent Polish Excellent Symmetry Color F GIA Certified No Fluorescence What’s the difference? Clarity and [Read More…]
DEFINE SI2, H, DIAMONDS
Why SI2, H? SI2, H is one of the most common quality of diamonds found on the market today. It’s a nice average quality that faces up good and is very affordable. So let’s take [Read More…]
DEAL OF THE DAY: HUGE CUSHION CUT DIAMOND
DEAL! It really is. This diamond featured is huge, beautiful, and priced LOW. It’s a GIA certified, 1.50 carat, cushion cut diamond with SI1 clarity and D color… Meaning, it will bling like crazy! D [Read More…]
BUY THIS DIAMOND, DON’T BUY THAT!
Let’s do a “Buy This, Don’t Buy That“… With diamonds! Because when it comes to diamonds, quality and price, it’s all over the board with what you can get. With a little comparison, you’ll see [Read More…]
WIN A $10,000 ENGAGEMENT RING
$10,000 That’s the amount that’s up for grabs in James Allen’s latest contest: Catch the Wave Challenge. From now until September 4th, 2018, you could be the lucky winner of an engagement ring worth $10,000. [Read More…]
THE ULTIMATE DIAMOND GUIDE
WELCOME TO THE ULTIMATE DIAMOND GUIDE Let me introduce myself, I’m Richard Scott, certified diamontologist and gemologist. I’ve had over 30 years of experience in diamonds, selling, training and management. I’ve written 2 wonderful books [Read More…]
A, B, C, DIAMOND COLOR
A, B, C… Easy as 1, 2, 3… But not so easy when it comes to diamond color. Diamond color (the GIA diamond color grading scale) is D-Z… Which begs the question: Where is A, [Read More…]
PRETTIER WOMEN GET MORE EXPENSIVE ENGAGEMENT RINGS
WHAT W H A T ? ? ? What a crazy study… A new study from Western Oregon University, from Springer’s journal Evolutionary Psychological Science, found that men were willing to spend MORE money on [Read More…]
.90 CARAT DIAMONDS – THE SWEET SPOT!
90 Points That’s .90 carats… The sweet-spot for diamonds. For this size of this diamond is perfect in so many ways: They look big They appear just like a 1 carat diamond They’re cheaper And [Read More…]
THE $3,000 DIAMOND SOLITAIRE
Looking for a $3,000 solitaire? Why $3,000? Because 3 grand is the average engagement ring sale price, so that’s the number we’re focusing on. When you talk about solitaire rings, there are 2 main styles [Read More…]