DO THE DIAMOND 4C’S MATTER?
The Diamond 4C’s? Is it necessary to follow the Guidelines laid out in the 4C’s (Cut, Color, Clarity and Carat Weight) of Diamond Grading? Must you really Learn the 4C’s in Order to Purchase a [Read More…]
Certification
THE BEST DIAMOND MONEY CAN BUY
“I Want the BEST!” People always want the Best Diamond that their Money can Buy. The Best Cut, the Best Color, the Best Clarity and the Best Carat Weight… But… what is the Best? Let’s [Read More…]
I CLARITY LOOKS BETTER THAN SI CLARITY
Mind Blown! This really is a Great Question that Tends to Blow People’s Mind: Can a Low Clarity Diamond, like I Clarity, Look BETTER than a High Clarity Diamond like SI Clarity? YES IT CAN! [Read More…]