True Hearts? People often get confused with all the different diamond terminology… Especially when it comes to “cut“. People mistake the cut of a diamond with the “shape” pretty easily. After all, isn’t it called [Read More…]
SI1 really is the ultimate clarity. No, it’s not the top, but it’s certainly not the lowest clarity either. SI1 sits right in the middle. And that’s what makes them so ideal. SI1 is an [Read More…]
“It’s IGI…” I get many emails from people wanting advice about diamonds and quality (in my Diamond Q&A Here; so if you want help deciding between stones, email me). And as much as I emphasize [Read More…]
Finding GIA… You’d think it would be an easy task to do… To find out which jewelers carry GIA certified diamonds (and by “certified” I mean diamonds graded with a GIA diamond report). But many [Read More…]
Lab-grown diamonds are ultra-popular right now. They’re actually taking the industry by storm. But are there legitimate reasons why you should buy lab-grown diamonds over earth-grown diamonds? YES! Let’s go… 1) They are REAL diamonds [Read More…]
Diamond reports, or as most people refer to them as, diamond certificates, can hold a wealth of information. But they also tend to become confusing for many customers. They look at these reports and don’t [Read More…]
I absolutely advise using a Microscope when you buy diamonds. I know many people feel uncomfortable around them, they don’t know how to use them, they don’t know what they’re looking at, they feel silly [Read More…]
Really… They’re exploding everywhere in the jewelry industry. As the days and months go by, lab-grown diamonds are becoming a main focus for jewelers across America. And they have no choice but to adapt. If [Read More…]
You know what I’m talking about… Comparing diamonds can be a pain. I mean, there’s so much info to look at… It seems endless. So how does one truly compare diamonds the easy way, in [Read More…]
Buying an Engagement Ring? STOP! Read this first… Because so many people buy diamonds without knowing what it is they’re buying… Granted, some people don’t care, don’t want to learn, are lazy, or just want [Read More…]
Want to save money? Big money? Well, here’s how you can buy a huge diamond engagement ring, and save tons of money at the same time. Interested? Good! Because you can literally save thousands (in [Read More…]
25% OFF! It’s James Allen, and it’s the best sale of the year. It’s 25% off all diamond engagement ring settings, and it’s going on right now. For just a couple more days, their Cyber [Read More…]