HOW TO BUY A GREAT DIAMOND – INFOGRAPHIC
You can buy a great diamond with just a few pieces of knowledge. Tips and Tricks… A visual guide that shows you what clarity, what color, and what cut of diamond matters the most. It’s [Read More…]
You can buy a great diamond with just a few pieces of knowledge. Tips and Tricks… A visual guide that shows you what clarity, what color, and what cut of diamond matters the most. It’s [Read More…]
All the time I get people coming into the store that have been out shopping and comparing diamonds… I LOVE THAT! But then, I quickly find out that as much as they’re trying to decipher [Read More…]
Put on your thinking cap! If you want to keep your diamond from being switched, stolen, or swapped out… This is what you need to do: Memorize your Inclusions! I can’t emphasize this enough. Every [Read More…]
You want to hear something funny? GIA (The Gemological Institute of America), are the leaders when it comes to diamond grading, technology, and setting standards in the industry… That’s not the funny part. Nor is [Read More…]
I am blown away at this… In a good way! For they now make lab-created (lab-grown) fancy colored diamonds! WHAT? I was shocked, but pleasantly surprised. For at James Allen, they now sell fancy yellow [Read More…]
Every year that goes by, lab-grown (aka lab-created) diamonds grown more in popularity than ever before. The Christmas catalog that I created for a local jeweler this year features 5 full pages of lab-grown diamond [Read More…]
Want to learn the 4 C’s of diamonds FAST? Want to understand the basic concept quickly with no B.S? Then here we go… The 4 C’s The 4 C’s are 4 categories used to grade [Read More…]
“Was my Diamond Switched?” That’s the question that plagues many people with engagement rings. They often wonder if the jewelry store or jeweler has swapped out their stone for a lower quality stone that isn’t [Read More…]
F To G Comparison… I am a big fan of Pure White Diamonds. Pure White are the Diamonds in the Color Ranges of D, E, and F. They are Ultra White, Very Bright, and the [Read More…]
This is a very good example of what strong blue fluorescence looks like in a diamond. It’s hard to explain to people, but once you see one, it all becomes quite apparent. This diamond shown [Read More…]
Well… Now I’ve heard it all. I had a customer come into the store the other day, looking to trade-in her diamond towards a much bigger one… No Problem! Until… She tells me that her [Read More…]
WOW OH WOW! The SIZE of this diamond is enormous. This natural diamond is 22.70 carats, which is unheard of for sale in the diamond industry. WOW! That’s over 22 carats larger than the average [Read More…]