IS DIAMOND CLARITY REALLY THAT IMPORTANT?
How important is diamond clarity? Should you worry about clarity? Well, on a scale of 1-10 (10 being the best), I would give clarity a rating of 4. Only a 4? Surprised? Don’t be. The [Read More…]
How important is diamond clarity? Should you worry about clarity? Well, on a scale of 1-10 (10 being the best), I would give clarity a rating of 4. Only a 4? Surprised? Don’t be. The [Read More…]
Let’s play a game… A guessing game. I’m going to show you 12 diamonds (and their specifications). Your goal is to determine which diamond sells for $4,000. Think you’re up to the task? Don’t be [Read More…]
“What would you buy?” People often ask me, if I were to buy a diamond engagement ring, what would I buy? My answer: VS clarity, E-F color, GIA certified diamond with an excellent cut. And [Read More…]
Game Time… I’m going to show you 12 different diamonds of all different colors and clarities… Your goal is simple: Find the SI1, E Only ONE of these diamonds is SI1 clarity, E color. The [Read More…]
Ready for some FUN? Let’s play: Guess this diamond! Here’s how it goes… I’ll show you a diamond, and your goal is to see if you can correctly identify the color and clarity of that [Read More…]
Black pepper in your diamond? Almost sounds like a song to me. People are funny about diamonds and inclusions. They’ll bring their diamond engagement rings into the store and say they see black spots in [Read More…]
“A PLOT???” When salespeople from jewelry stores tell customers that they can identify their diamond by the “plot“, most customers get a glazed-over look. Some nod. Even though they might get that a plot is [Read More…]
Now THIS is a DEAL! It’s a massive 2 carat lab-grown diamond, that’s top-notch quality, and a crazy deal on price. Featuring a 2.00 carat diamond, IGI certified, VS2 clarity, F color, Ideal cut diamond, [Read More…]
Every diamond in a jewelry store has a certain quality about it. And those qualities (like Cut, Color, Clarity and Carat Weight) are listed (should be) either on the merchandise tag, or on the certification [Read More…]
Scenario: You buy a big beautiful diamond. It’s a massive 1.50 carats. The clarity is exceptional – VS2 clarity. The color is impressive – F color. You spend $13,000 for the diamond and are completely [Read More…]
The name trigon is such an odd name. Trigon sounds kind of Star Trek to me: “Please, Captain, not in front of the Klingons!“ But in reality, a trigon is nothing more than a triangular [Read More…]
A good portion of the public actually believes that flaws, imperfections and inclusions can grow and develop inside a diamond after they purchase it. “It’s ALIVE!” They believe that one day, they can look down [Read More…]