It’s PERFECT! Everything about this diamond is incredible: The cut, the color, the clarity, the carat weight, the price… It’s the deal of the day! Featuring a round brilliant cut diamond, .81 carats, with the [Read More…]
Does certified guarantee price? It’s a good question. The short answer is: NO! The long answer is: YES! To begin with, we need to decipher what “guaranteed price” means. The myths: To some, guaranteed price [Read More…]
Friday the 13th is usually considered to be an unlucky day in the USA. It occurs when the 13th day of the month falls on a Friday. AS IN TODAY! The fear of the number [Read More…]
Looking for color? Want to know what’s hot and what’s popular right now? Of course, the biggest and best selling diamond color is white. Which is actually the absence of color. But everyone has those… [Read More…]
Owning an ultrasonic jewelry cleaning machine isn’t just a fun accessory or a side purchase… IT’S A MUST! You must buy yourself a cleaner (if you don’t own one already). WHY? I’m glad you asked… [Read More…]
Everyone wants a big diamond… And by ‘big‘, I’m talking about really big carat weights, like 2.00 carat, 3.00 carat, 4.00 carat, 5.00 carat, 6.00+ carats… These sizes are extreme, rare, and ultra-expensive. But there [Read More…]
Bling Bling! People love to get their rings cleaned. After all, there’s nothing better than a clean, sparkling diamond. But, did you know that cleaning your jewelry can actually loosen your diamonds and gemstones? It’s [Read More…]
Here we go… The top ten things to consider before purchasing your next gold chain: 1) Karat type: What is the karat of the chain? 10kt, 14kt, 18kt? 14kt is the most common type of [Read More…]
It’s true… Watches don’t hold their value. You’ll find this out if you ever try to sell your watches back to the jeweler… They’ll give you nothing for them. This is because they are worn, [Read More…]
If I point to some small diamonds in a mounting and ask a customer what they are, half the people will say “diamonds“, the other half will say “chips“. In fact, most customers consider small [Read More…]
DIG DIG DIG! Kids love these kits. I’ve seen lots of fun activity kits for kids featuring gemstone digging, gold digging, diamond digging, shell digging, and mineral digging kits, but now they have something new: [Read More…]
This is a MUST BUY diamond! It really is. It’s probably one of the nicest looking I clarity diamonds I have ever seen. It faces up clean, looks stunning, and has one hell of a [Read More…]