DID THE JEWELRY STORE CHEAT YOU?
I Know the 4C’s! Let’s say you did your Homework. You Studied the 4C’s. You Learned about Cut, Color, Clarity and Carat Weight. You went into the Jewelry Store Knowing what Quality of Stone to [Read More…]
Cut
DIAMOND INFORMATION OVERLOAD
Diamond Info OVERLOAD There really is a Point in Time when you can be Completely Overloaded with Diamond Information! It’s called Brain Clutter and it happens to Thousands of People! You can only take in [Read More…]
THE DIAMOND TABLE
The Table Facet is the top flat portion of the Diamond. And that’s pretty much it… Right? NO WAY! The Diamond Table is much, much more than that. :) The Table helps the Diamond Sparkle, [Read More…]
WHAT DIAMOND SPARKLES THE MOST?
This is a simple question: “What Diamond Sparkles the Most?“ It could have been a simple answer: The Diamond with the BEST Cut! But, of course, it wouldn’t be that easy. Having an awesome Cut [Read More…]
IS THIS A GOOD DIAMOND?
Often customers who have little Knowledge about Diamond Quality will ask the salesperson who’s showing them a Diamond Ring “Is this Diamond a Good Diamond?“ Of course the salesperson is going to answer “Yes, it’s [Read More…]
REPLACING A BAGUETTE IN A RING
Baguettes are an interesting shape of Diamond. No two are alike! Baguette comes from the French name meaning “Little Sticks“, and that’s exactly what they look like, little sticks of Diamonds. Baguettes are all different [Read More…]
WHAT’S THE BEST DIAMOND GIRDLE TO GET?
Some people get real curious about the Girdle of a Diamond, while others could care less. Does the Diamond Girdle matter? What’s the Best Diamond Girdle to have? That’s what I’m here to Explain… The [Read More…]
DO DIAMONDS SPARKLE IN THE DARK?
This may seem like a silly question, but not if you’re the one asking it. “Do Diamonds Sparkle in the Dark?“ You’d be surprised at how many people want to know. Customers not only ask [Read More…]
SAVE $3000 ON A 1.00 CARAT DIAMOND
Want to Save Thousands on a Diamond Engagement Ring? Would you love to literally pay $3000 LESS for a Diamond and NOT lose any Quality? Seriously! You CAN! All you need to know is this [Read More…]
COMPARE GIA CUT GRADES
GIA grades Diamonds with 5 different Cut Grades: Excellent, Very Good, Good, Fair and Poor. The question is: Can you tell the difference between these visually? My Answer: YES! To prove this, I’m going to [Read More…]
DIAMOND SYMMETRY
Diamond Symmetry plays a huge role in the Beauty, Sparkle and Brilliance a Diamond gives off. The more Symmetrical a Diamond is, the better it will look and the better it will react with light. [Read More…]
CUTTING & POLISHING DAMAGED DIAMONDS
Many people have heard the line “Your Diamond is Worthless!” when they’ve tried to sell their stone at a Jewelry Store. It’s Pretty Unsettling! The reason some Jewelers say this to people is because their [Read More…]