KEEP YOUR DIAMOND FROM BEING SWITCHED
I can’t tell you how many times I’ve heard this over the course of 25 years. “My Diamond Was Switched!” A Customer will come into the Jewelry Store to pick up their Wedding or Engagement [Read More…]
I can’t tell you how many times I’ve heard this over the course of 25 years. “My Diamond Was Switched!” A Customer will come into the Jewelry Store to pick up their Wedding or Engagement [Read More…]
Working with Diamonds, Engagement Rings, Jewelry Stores and the public long enough has given me great insights, experience and useful tips to pass on to consumers. And trust me, you’re gonna love these! This article [Read More…]
Everybody always wants to know if the Diamond they’re interested in buying is a good deal or not? They basically want to know “Am I getting Ripped Off?“ So, is there a way of finding [Read More…]
Prongs Smongs Most People never even think about Prongs… Until it’s Too Late! But you Should! Prongs are the Tiny Metal Fingers that Wrap up and over your Diamond and Hold it Securely in Place. [Read More…]
Do you want to buy the Perfect Diamond for an Engagement Ring? Every guy does. They not necessarily want to buy a Perfect Diamond with No Color, No Inclusions, Cut Perfectly and Sized Perfectly, but [Read More…]
This may seem like a silly question, but not if you’re the one asking it. “Do Diamonds Sparkle in the Dark?“ You’d be surprised at how many people want to know. Customers not only ask [Read More…]
Most guys think that you have to spend 2 Months Salary on a Diamond Engagement Ring. Most guys think that you must buy her a big Diamond, like a 3/4 Carat (75 points) or a [Read More…]
Want to Save Thousands on a Diamond Engagement Ring? Would you love to literally pay $3000 LESS for a Diamond and NOT lose any Quality? Seriously! You CAN! All you need to know is this [Read More…]
This Diamond is a Steal for the Price! It really is! An 81 Point Diamond is in between 3/4 and a Full Carat. So it will look large, and to most people, it would look [Read More…]
If you read anything that I write here, you’ll often hear me say: “Never Buy a Diamond that ISN’T Certified!“ While I strongly believe in this line, it isn’t always the truth! There are times [Read More…]
GIA grades Diamonds with 5 different Cut Grades: Excellent, Very Good, Good, Fair and Poor. The question is: Can you tell the difference between these visually? My Answer: YES! To prove this, I’m going to [Read More…]
SI1 Clarity Diamonds have small Inclusions that are only visible under a microscope. SI2 Clarity Diamonds have small Inclusions as well, but sometimes these Flaws can be seen with the naked eye (usually viewing the [Read More…]