DO YOU JUDGE A DIAMOND BY CLARITY ONLY?
“The 4C’s? Most People Disregard at Least Half of the 4C’s. They disregard Cut and Color and Pretty Much Everything to do with Carat Weight. The one and only Topic that Most People Concentrate on [Read More…]
“The 4C’s? Most People Disregard at Least Half of the 4C’s. They disregard Cut and Color and Pretty Much Everything to do with Carat Weight. The one and only Topic that Most People Concentrate on [Read More…]
If you ask people what the most important aspect of a Diamond is, you’ll hear all sorts of answers: “It’s the Clarity of a Diamond, of course!” “It’s the Color, White looks Better and Brighter!” [Read More…]
Believe it or not, but some Diamond’s Flaws and Imperfections are hidden from eye sight. Some are hidden purposefully, others hidden by accident! It’s almost shocking to think about! Either way, you should understand how [Read More…]
Looking at Diamonds… Customers come into our Store after Shopping around Town for Certified Diamonds at the other Jewelry Stores (Both Independent and Corporate). I go over the 4 C’s with them. I show them [Read More…]
People Love to Shop and Compare Diamonds and Diamond Prices. They go from Store to Store and jot down things like: Cut, Color, Clarity and Carat Weight. They Drive all over Town looking for the [Read More…]
The true definition of Flawless is this: Without any blemishes or imperfections; perfect. I’m sure many would agree with me… To be Flawless it must be free of every single Flaw? Right? Sounds simple enough… [Read More…]
Welcome to the mm (millimeter) to Carat Weight Conversion Chart, or Carat Weight to MM, it’s all the same. :) Why do we need to figure out a Diamond’s mm size and convert it to [Read More…]
The Big Day is Coming… If you’re Getting Married, you’re going to HAVE to get your Wedding Rings Ready! You Do Want them to look Perfect for the Big Day! Especially if you’re getting your [Read More…]
SI1 Clarity is by far one of the best Clarity Grades there is to purchase. In fact, SI1 is the most popular Clarity Grade sold in Jewelry Stores today. SI1 is not the Best Clarity [Read More…]
This Tactic WORKS! I Love doing this Little Tactic, it Works Every Time. It will get you to Trade-in your Diamond without a Hitch. This Tactic is so Simple it’s almost Surprising. I call it [Read More…]
You go to ten different Jewelry Stores looking for a large Diamond Engagement Ring. You know you want a 1.50 Carat Brilliant Cut Diamond, VS2 Clarity, F Color (Exceptional Quality). Most of the Jewelry Stores [Read More…]
This is something that you really have to watch out for when you’re shopping and comparing Diamonds and Quality… The difference between Carats and Carat Total Weights! The two are totally different things, but if [Read More…]