DON’T SHOP THERE!
Questioning your Jewelry Store? Questioning their People or their Policies? Here’s my Advice: Don’t Shop There! All to often people have gut feelings about stores and people and never act upon them. And in the [Read More…]
Questioning your Jewelry Store? Questioning their People or their Policies? Here’s my Advice: Don’t Shop There! All to often people have gut feelings about stores and people and never act upon them. And in the [Read More…]
A Reader Writes in and Asks Me a… QUESTION: VANGIE IN MOBILE, ALABAMA, WRITES: Can a Diamond Chip off a Top Layer? My Prong is Fine and that Side of the Ring is Smooth, so [Read More…]
This post is taken from our Q&A Section on Diamond Guide that is meant to give advice to people about Diamonds and Diamond Buying. If you have a Question you’d like answered about Diamonds or [Read More…]
Why don’t Diamonds Sparkle? Let’s face it, Diamonds that don’t Sparkle just SUCK! There are plenty of reasons why Diamonds don’t Sparkle (or lose their Sparkle), and many of them we can actually control. So [Read More…]
What is the selling price for Diamonds? Or like, customers say “What will I get for my Diamond if I sell it?“ Customers bring their Diamond Rings in daily and want to know what they’re [Read More…]
This post is taken from our Questions Section on Diamond Guide that is meant to give advice to people about Diamonds and Diamond Buying. If you have a Question you’d like answered about Diamonds or [Read More…]
Should you buy a Diamond Loose, or should you purchase a Diamond already set in a mounting? I’m sure that you know by now that I’m going to say: “Buy your Diamond Loose!” …(which I [Read More…]
What are Black Spots in a Diamond? Black Spots, or more commonly referred to as, Black Carbon Spots, are Crystal Inclusions that formed in a Diamond when the Diamond was born. Black Spots (also called [Read More…]
When most people think about Diamonds, they think about one color: White. All Diamonds are White, right? Not by a long shot! Only a small percentage of all the Diamonds mined in the world today [Read More…]
What is a diamond culet? A culet is a facet at the very bottom of the diamond. Does the culet matter? You bet it does. :) A fully round brilliant cut diamond normally has 58 [Read More…]
“The 4C’s? Most People Disregard at Least Half of the 4C’s. They disregard Cut and Color and Pretty Much Everything to do with Carat Weight. The one and only Topic that Most People Concentrate on [Read More…]
If you ask people what the most important aspect of a Diamond is, you’ll hear all sorts of answers: “It’s the Clarity of a Diamond, of course!” “It’s the Color, White looks Better and Brighter!” [Read More…]