There are two different types of tungsten metals on the market. One is simply called “tungsten“, the other is called “tungsten carbide“. Tungsten carbide is the best. Tungsten means… The word tungsten actually means “heavy [Read More…]
Are you bored? How about a little fun? A jewelry related puzzle maze. One that will pass the time. Start where it says Start Here and work your way through the maze to the end. [Read More…]
What is that thick, white, mountain of crud on your earring posts? Cottage cheese? Ladies and gents, what are you thinking? Why don’t you clean your earrings? You know, those gold and diamond things you [Read More…]
“Only a special occasion?” Why is it that jewelry is usually only given as a gift or a present for a special occasion? You know what they are: Anniversaries, valentine’s day, birthdays, Christmas, mother’s day, [Read More…]
You know who you are! You call up a jewelry store looking for the price of a 1 carat certified diamond, SI1 clarity, G color (on sale here for $5,600). We give you the price. [Read More…]
“NO???” Every year, and every holiday season brings a flood of jewelry store’s catalogs and coupons to my mailbox. (Sales, coupons, discounts… But, it also reminds me of a cute little story about mailing lists… [Read More…]
Do Chains wear out? Certainly! Chains are just like everything else in life. They wear down, get old, erode, weaken, break, bend, kink and stretch. And you can’t blame them either… We wear our chains [Read More…]
“It’s crooked!” Big, beautiful diamond and gemstone necklaces are stunning and elegant no doubt about it. They glisten like a thousand stars in the sky, and women feel like a million dollars… A movie star [Read More…]
Ever shop in the mall for jewelry? Did you ever notice that a lot of the jewelry stores carry just about the same merchandise? It’s all the same. The same items, the same policies, the [Read More…]
Want to know the secret to getting better prices and better service at a jewelry store? Become loyal. It’s true! Loyalty pays off. Customers that are loyal get treated better. Is this fair? Well… don’t [Read More…]
Let me ask you this: Is your jewelry store selling you features? Or are they selling you features and benefits? What is a benefit? It’s a good question that many people do not know. It [Read More…]
Two-tone jewelry is extremely popular. And for a good reason, nowadays most people wear both yellow gold and white gold jewelry at the same time. Two-tone jewelry helps bridge that gap. It allows you to [Read More…]