TRUE HEARTS DIAMOND PROMOTION
Buy & Save! It’s a great combo… Just like diamonds and engagement rings. And if you don’t know by now, hear me out: The most important 4C is CUT Cut affects the beauty and the [Read More…]
Color
A DIAMOND IS A DIAMOND NO MATTER WHERE YOU BUY IT…
It’s True! It doesn’t matter where you buy your diamond from… Cartier, or a guy off the street… They can both be the exact same diamond. And what do I mean by this? That you [Read More…]
D OR G DIAMOND COLOR?
Let’s Play a Game… A guessing game. I’ll show you 2 diamonds, side by side. Both with the exact same carat weight, clarity and cut… Your goal is to see if you can visibly tell [Read More…]
PRINCESS DIAMOND DEAL OF THE DAY
D E A L Not only is this particular princess cut diamond a top-of-the-line stone, but it’s a STEAL of a DEAL as well. High clarity, high color, exceptional cut (the best there is), a [Read More…]
THE CHEAPEST 1 CT FANCY COLOR DIAMONDS
Spring is here… Everything is blooming in beautiful colors of pinks, greens, yellows, purples… So why not your diamonds too? Fancy color diamonds come in all sorts of shades, hues, and colors, from light to [Read More…]
A 2.00 CARAT DIAMOND FOR LESS THAN 5 GRAND
Deal Deal Deal This just blows my mind… A 2 carat diamond for less than 5 grand??? WHAT? That’s unheard of… In fact, even most 1 carat diamonds sell for more than that… So what [Read More…]
THE CHEAPEST FLAWLESS DIAMONDS
CHEAP? Or inexpensive… Either way, the price is low. It’s a bargain for a diamond. Especially when it comes to Flawless stones. Flawless is generally regarded as 2 specific clarities: Flawless (FL), and Internally Flawless [Read More…]
BATTLE: PURPLE DIAMOND VS WHITE DIAMOND
FIGHT! Let’s battle it out today, with an epic showdown: Purple VS White I’ve gone to James Allen to compare two very different diamonds: both 1 carats, cushion cuts, but one is a fancy purple [Read More…]
HERE’S HOW TO UPGRADE YOUR CENTER DIAMOND
It’s time for an upgrade! As we go through life, we upgrade everything; our home, our cars, our family, our possessions, our careers… And for most, a bigger diamond! If that’s on your bucket list, [Read More…]
A MILLION DOLLAR DIAMOND
Win the lotto? Have a $1,000,000 to blow? Good. Then feast your eyes on this bad boy. It’s a round brilliant cut diamond, that truly is worth a million dollars. $1,030,630 to be exact And [Read More…]
SOME PEOPLE STILL WON’T BUY A DIAMOND ONLINE. WHY?
Shopping online? Some people shop online, others don’t. Won’t! They refuse too… Some will only buy small trinkets online, cheap bracelets, silver rings, 10 buck things… But when it comes to big purchases, like diamond [Read More…]
GIA DOES NOT CERTIFY DIAMONDS!!!
Surprised? Are you surprised that GIA (The Gemological Institute of America), does NOT certify diamonds? Well Don’t Be… They never did! GIA never, ever, in their entire existence actually “certified” diamonds. NEVER! We call them [Read More…]