NO MICROSCOPE = NO DIAMOND SALE
If you go diamond shopping, and you’re looking at loose diamonds, generally for an engagement ring, then the one golden rule is this: if they don’t show you the diamond under a microscope, or at [Read More…]
Diamond Clarity
THE #1 REASON NOT TO BUY A FLAWLESS DIAMOND
Ok let’s break this down. Flawless Diamonds (FL) are the best and cleanest diamonds on Earth. This means there are no flaws inside the diamond at all under ten powered (10x) magnification. It’s perfectly clean. [Read More…]
HOW TO CHOOSE A VS DIAMOND
First off, there are two different categories of VS diamonds. They are VS1 and VS2. VS1 is the higher clarity and better of the two grades. VS diamonds have small insignificant inclusions in the stone [Read More…]
CAN YOU GUESS THIS DIAMOND CLARITY?
I’ll show you one image of one diamond, and your goal is to tell which clarity of diamond it is. And to refresh your memory about diamond clarity, I’ll show you the classic diamond clarity [Read More…]
WHY DO LAB-GROWN DIAMONDS HAVE FLAWS AND INCLUSIONS?
This really does seem like a legit question. I mean really, if man is creating these diamonds under strict laboratory settings, then why aren’t they all perfectly free of flaws and inclusions? It really makes [Read More…]
NOTHING BEATS AN EMERALD CUT DIAMOND
I love emerald cut diamonds. They are so different and unique when compared with just about every other cut of diamond on the market. And the main reason being: the cut. The simplistic approach to [Read More…]
THE DIAMOND CLARITY THAT NO ONE ASKS FOR
It’s True! Never in 30 years have I ever had someone walk into the jewelry store and ask to purchase one particular diamond clarity: FLAWLESS (FL) In fact, no one has ever asked to see [Read More…]
10 REASONS TO UPGRADE YOUR DIAMOND NOW
Have you ever thought about upgrading your diamond? Getting a bigger stone in your engagement ring? Well, what’s holding you back? Life? Did you know that there is no better time than right now to [Read More…]
COMPARE AMAZON LAB-GROWN DIAMONDS TO JAMES ALLEN DIAMONDS
So I decided to do something fun today. I decided to look at big lab-grown diamonds (also called lab-created) on Amazon to see what the biggest diamond they sold was. Do note that big diamonds [Read More…]
RECOMMENDED MINIMUM DIAMOND QUALITY
Diamond quality is a very interesting thing. It’s all subjective and based upon opinion. This means, some people may find beauty in a diamond with color (“It adds warmth“), or a diamond with a small [Read More…]
CERTIFIED DIAMOND MYTHS
A girl walks into a jewelry store to buy a certified diamond (only because she hears those are the types of diamonds you should look for). The salesperson brings out a loose diamond and is [Read More…]
WHY YOU SHOULDN’T BE CONCERNED WITH DIAMOND CLARITY
Clarity Clarity Everyone is always so concerned about diamond clarity. They want SI, they want VS1, they want VVS2… Even Flawless… Buy WHY? People are worried about how clean their stone is, versus any other [Read More…]