WHAT IS A DIAMOND PLOT?
“A PLOT???” When salespeople from jewelry stores tell customers that they can identify their diamond by the “plot“, most customers get a glazed-over look. Some nod. Even though they might get that a plot is [Read More…]
Diamond
2.00 CARAT LAB-GROWN DIAMOND DEAL
Now THIS is a DEAL! It’s a massive 2 carat lab-grown diamond, that’s top-notch quality, and a crazy deal on price. Featuring a 2.00 carat diamond, IGI certified, VS2 clarity, F color, Ideal cut diamond, [Read More…]
WHAT IS A DIAMOND TRIGON?
The name trigon is such an odd name. Trigon sounds kind of Star Trek to me: “Please, Captain, not in front of the Klingons!“ But in reality, a trigon is nothing more than a triangular [Read More…]
WHY ARE DIAMONDS CALLED DIAMOND?
A name is a name… Did you ever stop to wonder why things are named what they are named? Why is a lamp called a lamp? A horse a horse? (of course) Why is a [Read More…]
WHAT’S A DIAMOND CULET?
If you look at a diamond report (aka certificate), you’ll see something interesting called a “culet“. “A culet?” It will be listed on a GIA diamond report under “proportions“, which is also listed under a [Read More…]
HOW TO BUY A GREAT DIAMOND – INFOGRAPHIC
You can buy a great diamond with just a few pieces of knowledge. Tips and Tricks… A visual guide that shows you what clarity, what color, and what cut of diamond matters the most. It’s [Read More…]
PEOPLE ALWAYS CONFUSE COLOR AND CLARITY
All the time I get people coming into the store that have been out shopping and comparing diamonds… I LOVE THAT! But then, I quickly find out that as much as they’re trying to decipher [Read More…]
DIAMOND INSCRIPTION VIEWER
“It’s Engraved?” Many, many Loose Certified Diamonds sold on the market are Inscribed! Which means, there’s Numbers, Letters, or even Words Engraved or Etched on the side of the Diamond. Laser Inscriptions get Laser Etched [Read More…]
IDENTIFY YOUR DIAMOND IN 3 STEPS
“Was my Diamond Switched?” That’s the question that plagues many people with engagement rings. They often wonder if the jewelry store or jeweler has swapped out their stone for a lower quality stone that isn’t [Read More…]
THE BIGGEST DIAMOND EVER… 22.70 CARATS!
WOW OH WOW! The SIZE of this diamond is enormous. This natural diamond is 22.70 carats, which is unheard of for sale in the diamond industry. WOW! That’s over 22 carats larger than the average [Read More…]
THE COMFORT FIT SOLITAIRE ENGAGEMENT RING
Looking for comfort? And durability? You can have both in the same engagement ring. Normal engagement rings are thin, dainty, and frail. But now you can add comfort to those rings, that makes them better, [Read More…]
LAB-CREATED DIAMOND STUD EARRINGS DEAL
Everybody wants big diamond studs. The bigger the better. Which is why it’s very smart to look into lab-created diamonds. They are identical to nature-made diamond, just done quicker, and cheaper, in a laboratory. The [Read More…]